241 Must-Know Hotel Statistics and Travel Trends in Italy for 2025
Discover the most compelling hotel statistics and travel trends in Italy for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 241 key statistics and travel trends offers valuable insights into Italy's dynamic hotel scene. Backed by data from 52,092 hotels, 7,498,828 traveler reviews, and 5,672,804 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.
Hotel and Travel Statistics for Italy
Top Hotel and Travel Statistics for Italy
- There are 52,092 hotels operating in Italy.
- The average hotel rating in Italy is 8.51, based on 4,358,671 reviews.
- Travelers can expect to pay around $160 per night for a hotel in Italy.
- If you're looking for the best month to visit Italy by rating, it's March with an average rating of 8.58.
- If you're looking for the cheapest month to visit Italy, it's February with an average price of $136.
- The least popular month to visit Italy is December, attracting only 3.8% of visitors.
- The most popular month to visit Italy is August, attracting 14.0% of visitors.
- Solo Travelers are the most satisfied travelers when visiting Italy, rating their stays at 8.56 on average.
- Business Travelers are the least satisfied travelers when visiting Italy, rating their stays at 8.29 on average.
- Hotel prices in Italy peak in September, with an average price of $264.
Hotel Availability and Types in Italy
Number of Hotels
- There are 52,092 hotels in Italy.
Distribution by Star Rating
- Italy has 1,170 hotels with a 1-star rating, accounting for 2.2% of all hotels.
- Italy has 1,146 hotels with a 2-star rating, accounting for 2.2% of all hotels.
- Italy has 13,334 hotels with a 3-star rating, accounting for 25.6% of all hotels.
- Italy has 8,012 hotels with a 4-star rating, accounting for 15.4% of all hotels.
- Italy has 2,113 hotels with a 5-star rating, accounting for 4.1% of all hotels.
- We also have 26,317 hotels with an unknown star rating in Italy, accounting for 50.5% of all hotels.
Hotel Pricing Trends in Italy
Average Prices Over Time
- The average price of a hotel in Italy is $160 per night.
Average Price by Star Rating
- The average price of a 1-star hotel in Italy is $143 per night.
- The average price of a 2-star hotel in Italy is $126 per night.
- The average price of a 3-star hotel in Italy is $131 per night.
- The average price of a 4-star hotel in Italy is $197 per night.
- The average price of a 5-star hotel in Italy is $381 per night.
- The average price of a hotel in Italy with an unknown star rating is $149 per night.
Hotel Price Distribution
- There are 576 hotels in Italy priced in the $0-$50 range, accounting for 1.7% of all hotels.
- There are 12,620 hotels in Italy priced in the $50-$100 range, accounting for 38.2% of all hotels.
- There are 14,397 hotels in Italy priced in the $100-$200 range, accounting for 43.6% of all hotels.
- There are 4,526 hotels in Italy priced in the $200-$500 range, accounting for 13.7% of all hotels.
- There are 673 hotels in Italy priced in the $500-$1000 range, accounting for 2.0% of all hotels.
- There are 243 hotels in Italy priced in the $1000+ range, accounting for 0.7% of all hotels.
Best Month to Visit by Price
- The average price of a hotel in Italy in January is $137.
- The average price of a hotel in Italy in February is $136.
- The average price of a hotel in Italy in March is $147.
- The average price of a hotel in Italy in April is $165.
- The average price of a hotel in Italy in May is $175.
- The average price of a hotel in Italy in June is $188.
- The average price of a hotel in Italy in July is $196.
- The average price of a hotel in Italy in August is $246.
- The average price of a hotel in Italy in September is $264.
- The average price of a hotel in Italy in October is $167.
- The average price of a hotel in Italy in November is $150.
- The average price of a hotel in Italy in December is $145.
Hotel Ratings and Reviews in Italy
Number of Reviews
- We've collected 7,501,456 reviews for hotels in Italy.
Review Distribution by Traveler Type
- There are 471,316 reviews from business travelers in Italy, accounting for 6.3% of all reviews.
- There are 3,540,750 reviews from couples in Italy, accounting for 47.2% of all reviews.
- There are 1,846,910 reviews from families in Italy, accounting for 24.6% of all reviews.
- There are 225,713 reviews from friends in Italy, accounting for 3.0% of all reviews.
- There are 572,442 reviews from group travelers in Italy, accounting for 7.6% of all reviews.
- There are 598,977 reviews from solo travelers in Italy, accounting for 8.0% of all reviews.
- There are 245,348 reviews from travelers with an unknown type in Italy, accounting for 3.3% of all reviews.
Average Hotel Ratings Over Time
- The average rating for hotels in Italy in 2024 was 8.43, based on 1,894,980 reviews.
- The average rating for hotels in Italy in 2023 was 8.44, based on 2,097,638 reviews.
- The average rating for hotels in Italy in 2022 was 8.43, based on 1,716,014 reviews.
- The average rating for hotels in Italy in 2021 was 8.43, based on 201,491 reviews.
- The average rating for hotels in Italy in 2020 was 8.52, based on 34,189 reviews.
- The average rating for hotels in Italy in 2019 was 8.48, based on 170,456 reviews.
- The average rating for hotels in Italy in 2018 was 8.46, based on 190,453 reviews.
- The average rating for hotels in Italy in 2017 was 8.46, based on 203,415 reviews.
- The average rating for hotels in Italy in 2016 was 8.46, based on 231,879 reviews.
- The average rating for hotels in Italy in 2015 was 8.44, based on 208,671 reviews.
- The average rating for hotels in Italy in 2014 was 8.43, based on 172,839 reviews.
- The average rating for hotels in Italy in 2013 was 8.38, based on 157,875 reviews.
- The average rating for hotels in Italy in 2012 was 8.30, based on 129,075 reviews.
- The average rating for hotels in Italy in 2011 was 8.15, based on 85,277 reviews.
- The average rating for hotels in Italy in 2010 was 8.06, based on 51,673 reviews.
- The average rating for hotels in Italy in 2009 was 7.99, based on 37,969 reviews.
- The average rating for hotels in Italy in 2008 was 7.84, based on 25,649 reviews.
- The average rating for hotels in Italy in 2007 was 7.68, based on 24,792 reviews.
- The average rating for hotels in Italy in 2006 was 7.59, based on 18,566 reviews.
- The average rating for hotels in Italy in 2005 was 7.66, based on 13,730 reviews.
- The average rating for hotels in Italy in 2004 was 7.71, based on 7,779 reviews.
- The average rating for hotels in Italy in 2003 was 7.72, based on 2,308 reviews.
- The average rating for hotels in Italy in 2002 was 7.75, based on 212 reviews.
Average Ratings by Star Rating
- The average rating for 1-star hotels in Italy is 7.97.
- The average rating for 2-star hotels in Italy is 7.95.
- The average rating for 3-star hotels in Italy is 8.24.
- The average rating for 4-star hotels in Italy is 8.41.
- The average rating for 5-star hotels in Italy is 8.83.
- The average rating for hotels in Italy with an unknown star rating is 8.58.
Average Ratings by Traveler Type
- The average rating for business travelers in Italy is 8.29.
- The average rating for couples in Italy is 8.44.
- The average rating for families in Italy is 8.49.
- The average rating for friends in Italy is 8.38.
- The average rating for group travelers in Italy is 8.50.
- The average rating for solo travelers in Italy is 8.56.
- The average rating for travelers with an unknown type in Italy is 8.42.
Best Months to Visit by Ratings
- The average rating for hotels in Italy in January is 8.50.
- The average rating for hotels in Italy in February is 8.56.
- The average rating for hotels in Italy in March is 8.58.
- The average rating for hotels in Italy in April is 8.53.
- The average rating for hotels in Italy in May is 8.52.
- The average rating for hotels in Italy in June is 8.52.
- The average rating for hotels in Italy in July is 8.49.
- The average rating for hotels in Italy in August is 8.43.
- The average rating for hotels in Italy in September is 8.43.
- The average rating for hotels in Italy in October is 8.41.
- The average rating for hotels in Italy in November is 8.46.
- The average rating for hotels in Italy in December is 8.53.
Seasons in Italy
The seasons in Italy are determined by the percentage of reviews for each month.
Low Season in Italy
- January (4.1%)
- February (3.8%)
- March (4.8%)
- December (3.8%)
Shoulder Season in Italy
- April (7.4%)
- May (9.7%)
- October (9.9%)
- November (5.5%)
High Season in Italy
- June (11.3%)
- July (13.2%)
- August (14.0%)
- September (12.5%)
City Rankings in Italy
- The city with the most hotels is Rome, with 4,242 hotels.
- The city with the highest average rating is Cortona, with an average rating of 9.12.
- The city with the lowest average rating is Bibione, with an average rating of 7.69.
- The city with the most expensive hotels is Capri, with average prices of $504.
- The city with the cheapest hotels is Pompei, with average prices of $82.
235 | 8.43 | $161.79 | |
143 | 8.98 | $326.45 | |
206 | 8.81 | $110.16 | |
227 | 8.30 | $115.46 | |
125 | 8.61 | $113.02 | |
1,039 | 7.69 | $179.40 | |
387 | 8.05 | $158.52 | |
199 | 8.57 | $100.38 | |
340 | 8.25 | $174.77 | |
136 | 9.04 | $503.75 | |
121 | 8.87 | $98.59 | |
462 | 8.40 | $94.24 | |
181 | 8.59 | $173.44 | |
163 | 8.47 | $259.82 | |
155 | 9.12 | $178.89 | |
1,343 | 8.33 | $185.99 | |
205 | 8.67 | $113.19 | |
132 | 8.16 | $100.81 | |
122 | 8.39 | $120.68 | |
313 | 8.70 | $162.68 | |
175 | 8.35 | $112.25 | |
246 | 8.75 | $115.97 | |
231 | 8.35 | $197.09 | |
228 | 7.91 | $132.64 | |
128 | 8.68 | $269.58 | |
235 | 8.92 | $140.64 | |
167 | 8.81 | $350.46 | |
181 | 9.05 | $134.06 | |
1,780 | 7.77 | $197.15 | |
1,591 | 8.35 | $113.29 | |
199 | 8.94 | $160.56 | |
157 | 8.11 | $133.82 | |
290 | 8.70 | $172.67 | |
198 | 8.69 | $135.39 | |
564 | 8.45 | $102.38 | |
165 | 8.01 | $104.66 | |
130 | 8.75 | $81.66 | |
201 | 8.58 | $144.93 | |
560 | 8.04 | $146.23 | |
144 | 8.83 | $152.71 | |
4,242 | 8.21 | $195.15 | |
286 | 8.45 | $107.25 | |
122 | 7.91 | $114.36 | |
192 | 8.75 | $135.61 | |
165 | 8.28 | $138.75 | |
372 | 8.95 | $227.72 | |
442 | 8.52 | $131.01 | |
213 | 8.68 | $240.12 | |
169 | 8.77 | $95.38 | |
160 | 8.39 | $202.65 | |
155 | 8.95 | $135.62 | |
323 | 8.24 | $123.69 | |
1,287 | 8.23 | $208.93 | |
454 | 8.63 | $150.53 | |
131 | 8.63 | $162.64 |
Hotel and Travel Statistics for Family Hotels in Italy
Top Hotel and Travel Statistics for Family Hotels in Italy
- There are 10,669 Family Hotels operating in Italy.
- The average rating for Family Hotels in Italy is 8.29, based on 2,357,090 reviews.
- Travelers can expect to pay around $179 per night for a Family Hotel in Italy.
- If you're looking for the best month to book a Family Hotel in Italy by rating, it's March, with an average rating of 8.36.
- If you're looking for the cheapest month to book a Family Hotel in Italy, it's February, with an average price of $151.
- The least popular month to book a Family Hotel in Italy is December, attracting only 3.9% of visitors.
- The most popular month to book a Family Hotel in Italy is August, attracting 14.5% of visitors.
- Solo Travelers are the most satisfied travelers when visiting Family Hotels in Italy, rating their stays at 8.37 on average.
- Business Travelers are the least satisfied travelers when visiting Family Hotels in Italy, rating their stays at 8.07 on average.
- Family Hotel prices in Italy peak in September, with an average price of $290.
Availability and Types of Family Hotels in Italy
Number of Family Hotels
- There are 10,669 Family Hotels in Italy.
Star Rating Distribution for Family Hotels
- There are 141 Family Hotels in Italy with a 1-star rating, accounting for 1.3% of all Family Hotels.
- There are 535 Family Hotels in Italy with a 2-star rating, accounting for 5.0% of all Family Hotels.
- There are 4,590 Family Hotels in Italy with a 3-star rating, accounting for 43.0% of all Family Hotels.
- There are 4,281 Family Hotels in Italy with a 4-star rating, accounting for 40.1% of all Family Hotels.
- There are 478 Family Hotels in Italy with a 5-star rating, accounting for 4.5% of all Family Hotels.
- There are 644 Family Hotels in Italy with an unknown star rating, accounting for 6.0% of all Family Hotels.
Pricing Trends for Family Hotels in Italy
Average Price Over Time for Family Hotels
- The average price for Family Hotels in Italy is $179.
Average Price by Star Rating for Family Hotels
- The average price for 1-star Family Hotels in Italy is $102.
- The average price for 2-star Family Hotels in Italy is $118.
- The average price for 3-star Family Hotels in Italy is $138.
- The average price for 4-star Family Hotels in Italy is $193.
- The average price for 5-star Family Hotels in Italy is $514.
- The average price for Family Hotels with an unknown star rating in Italy is $203.
Price Distribution for Family Hotels
- There are 87 Family Hotels in Italy priced in the $0-$50 range, accounting for 0.9% of all Family Hotels.
- There are 3,014 Family Hotels in Italy priced in the $50-$100 range, accounting for 30.7% of all Family Hotels.
- There are 4,607 Family Hotels in Italy priced in the $100-$200 range, accounting for 46.9% of all Family Hotels.
- There are 1,755 Family Hotels in Italy priced in the $200-$500 range, accounting for 17.9% of all Family Hotels.
- There are 266 Family Hotels in Italy priced in the $500-$1000 range, accounting for 2.7% of all Family Hotels.
- There are 86 Family Hotels in Italy priced in the $1000+ range, accounting for 0.9% of all Family Hotels.
Best Month to Stay at a Family Hotel Based on Price
- The average price for Family Hotels in Italy in January is $157.
- The average price for Family Hotels in Italy in February is $151.
- The average price for Family Hotels in Italy in March is $161.
- The average price for Family Hotels in Italy in April is $174.
- The average price for Family Hotels in Italy in May is $189.
- The average price for Family Hotels in Italy in June is $204.
- The average price for Family Hotels in Italy in July is $211.
- The average price for Family Hotels in Italy in August is $251.
- The average price for Family Hotels in Italy in September is $290.
- The average price for Family Hotels in Italy in October is $183.
- The average price for Family Hotels in Italy in November is $168.
- The average price for Family Hotels in Italy in December is $167.
Ratings and Reviews for Family Hotels in Italy
Number of Reviews for Family Hotels
- We've collected 3,829,555 reviews for Family Hotels in Italy.
Review Distribution for Family Hotels
- There are 274,570 reviews for Family Hotels from business travelers in Italy, accounting for 7.2% of all reviews.
- There are 1,774,215 reviews for Family Hotels from couples in Italy, accounting for 46.3% of all reviews.
- There are 953,086 reviews for Family Hotels from families in Italy, accounting for 24.9% of all reviews.
- There are 135,860 reviews for Family Hotels from friends in Italy, accounting for 3.5% of all reviews.
- There are 248,329 reviews for Family Hotels from group travelers in Italy, accounting for 6.5% of all reviews.
- There are 288,897 reviews for Family Hotels from solo travelers in Italy, accounting for 7.5% of all reviews.
- There are 154,598 reviews for Family Hotels from travelers with an unknown type in Italy, accounting for 4.0% of all reviews.
Average Rating Over Time for Family Hotels
- The average rating for Family Hotels in Italy in 2024 was 8.30, based on 858,800 reviews.
- The average rating for Family Hotels in Italy in 2023 was 8.26, based on 967,764 reviews.
- The average rating for Family Hotels in Italy in 2022 was 8.21, based on 792,639 reviews.
- The average rating for Family Hotels in Italy in 2021 was 8.22, based on 110,093 reviews.
- The average rating for Family Hotels in Italy in 2020 was 8.38, based on 20,620 reviews.
- The average rating for Family Hotels in Italy in 2019 was 8.29, based on 104,375 reviews.
- The average rating for Family Hotels in Italy in 2018 was 8.22, based on 118,158 reviews.
- The average rating for Family Hotels in Italy in 2017 was 8.23, based on 127,951 reviews.
- The average rating for Family Hotels in Italy in 2016 was 8.23, based on 145,574 reviews.
- The average rating for Family Hotels in Italy in 2015 was 8.23, based on 130,156 reviews.
- The average rating for Family Hotels in Italy in 2014 was 8.23, based on 107,068 reviews.
- The average rating for Family Hotels in Italy in 2013 was 8.18, based on 97,913 reviews.
- The average rating for Family Hotels in Italy in 2012 was 8.11, based on 80,588 reviews.
- The average rating for Family Hotels in Italy in 2011 was 7.98, based on 52,918 reviews.
- The average rating for Family Hotels in Italy in 2010 was 7.91, based on 31,416 reviews.
- The average rating for Family Hotels in Italy in 2009 was 7.84, based on 23,426 reviews.
- The average rating for Family Hotels in Italy in 2008 was 7.67, based on 16,083 reviews.
- The average rating for Family Hotels in Italy in 2007 was 7.56, based on 15,691 reviews.
- The average rating for Family Hotels in Italy in 2006 was 7.51, based on 12,188 reviews.
- The average rating for Family Hotels in Italy in 2005 was 7.53, based on 9,148 reviews.
- The average rating for Family Hotels in Italy in 2004 was 7.61, based on 5,211 reviews.
- The average rating for Family Hotels in Italy in 2003 was 7.63, based on 1,632 reviews.
- The average rating for Family Hotels in Italy in 2002 was 7.65, based on 143 reviews.
Average Rating by Star Rating for Family Hotels
- The average rating for 1-star Family Hotels in Italy is 7.62.
- The average rating for 2-star Family Hotels in Italy is 7.93.
- The average rating for 3-star Family Hotels in Italy is 8.17.
- The average rating for 4-star Family Hotels in Italy is 8.34.
- The average rating for 5-star Family Hotels in Italy is 8.84.
- The average rating for Family Hotels with an unknown star rating in Italy is 8.50.
Average Rating by Traveler Type for Family Hotels
- The average rating of Family Hotels from business travelers in Italy is 8.07.
- The average rating of Family Hotels from couples in Italy is 8.25.
- The average rating of Family Hotels from families in Italy is 8.31.
- The average rating of Family Hotels from friends in Italy is 8.18.
- The average rating of Family Hotels from group travelers in Italy is 8.31.
- The average rating of Family Hotels from solo travelers in Italy is 8.37.
- The average rating of Family Hotels from travelers with an unknown type in Italy is 8.21.
Best Month to Stay at a Family Hotel by Rating
- The average rating for Family Hotel in Italy in January is 8.29.
- The average rating for Family Hotel in Italy in February is 8.36.
- The average rating for Family Hotel in Italy in March is 8.36.
- The average rating for Family Hotel in Italy in April is 8.33.
- The average rating for Family Hotel in Italy in May is 8.32.
- The average rating for Family Hotel in Italy in June is 8.32.
- The average rating for Family Hotel in Italy in July is 8.28.
- The average rating for Family Hotel in Italy in August is 8.23.
- The average rating for Family Hotel in Italy in September is 8.22.
- The average rating for Family Hotel in Italy in October is 8.21.
- The average rating for Family Hotel in Italy in November is 8.26.
- The average rating for Family Hotel in Italy in December is 8.33.
Seasons for Family Hotels in Italy
The seasons in Italy are determined by the percentage of reviews for Family Hotels in each month.
Low Season for Family Hotels in Italy
- January (4.3%)
- February (3.9%)
- March (4.8%)
- December (3.9%)
Shoulder Season for Family Hotels in Italy
- April (7.1%)
- May (9.3%)
- October (9.6%)
- November (5.4%)
High Season for Family Hotels in Italy
- June (11.2%)
- July (13.4%)
- August (14.5%)
- September (12.5%)
Family Hotels City Rankings in Italy
- The city with the most Family Hotels is Rome, with 755 Family Hotels.
- The city with the highest average rating for Family Hotels is Kastelruth, with an average rating of 9.15.
- The city with the lowest average rating for Family Hotels is Pisa, with an average rating of 7.52.
- The city with the most expensive Family Hotels is Positano, with average prices of $594.
- The city with the cheapest Family Hotels is Assisi, with average prices of $103.
27 | 8.18 | $209.15 | |
32 | 9.04 | $434.38 | |
42 | 8.48 | $103.43 | |
71 | 8.44 | $119.22 | |
43 | 8.22 | $209.54 | |
62 | 8.16 | $159.97 | |
33 | 8.23 | $148.22 | |
37 | 9.03 | $435.77 | |
51 | 7.76 | $114.51 | |
59 | 8.55 | $161.62 | |
37 | 7.94 | $151.65 | |
66 | 8.25 | $145.75 | |
26 | 8.31 | $246.39 | |
30 | 8.41 | $402.04 | |
31 | 8.58 | $219.60 | |
304 | 8.31 | $219.60 | |
32 | 8.51 | $296.52 | |
29 | 7.89 | $114.72 | |
33 | 8.26 | $112.29 | |
143 | 8.65 | $160.36 | |
30 | 9.15 | $369.54 | |
27 | 8.41 | $202.96 | |
147 | 8.43 | $197.63 | |
66 | 8.12 | $142.51 | |
32 | 8.42 | $107.38 | |
44 | 8.88 | $290.22 | |
46 | 8.89 | $283.56 | |
38 | 9.05 | $177.33 | |
320 | 7.68 | $224.09 | |
58 | 8.23 | $130.39 | |
44 | 7.85 | $136.60 | |
149 | 7.67 | $130.90 | |
26 | 8.17 | $167.10 | |
27 | 8.64 | $222.45 | |
53 | 7.74 | $132.08 | |
31 | 8.28 | $122.96 | |
30 | 7.52 | $104.83 | |
30 | 8.97 | $594.34 | |
121 | 8.67 | $128.44 | |
329 | 8.09 | $145.69 | |
41 | 8.63 | $154.28 | |
755 | 7.91 | $219.54 | |
37 | 7.87 | $108.68 | |
30 | 7.81 | $128.15 | |
38 | 8.41 | $129.71 | |
44 | 8.59 | $152.94 | |
59 | 8.67 | $292.55 | |
44 | 8.24 | $161.72 | |
52 | 8.62 | $343.65 | |
29 | 8.26 | $149.98 | |
85 | 8.04 | $131.03 | |
335 | 8.21 | $200.56 | |
76 | 8.58 | $144.15 | |
26 | 8.29 | $146.79 | |
28 | 8.37 | $119.20 |